New Year! New Tech! A Quick Two Pick of CES 2017

January 13, 2017

CES 2017 just recently took place in Las Vegas, Nevada.  It has different keynote speakers, tech marketplaces and a lot of new tech innovations.  One of the items that I was most interested in was the laptop that now has three monitors produced by Razer.  They are currently calling the laptop Project Valerie.  Even though we are still waiting for a launch date and price.  I see maybe owning this laptop. Development work will be easier as I will not have to carry a monitor or two around for a multiple monitor set up with my laptop.

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Alex is a developer at Sephone, helping to build apps and websites. He is also working on his Master's degree in Computer Science.

It’s profile time-making a resolution you can keep!

January 6, 2017

I have the traditional New Year’s Resolutions like everyone else.  Do I keep them?  Seldom. Most of the time it is because I make them too specific and unrealistic, to begin with.  But if one of your resolutions this year is to become more organized, then consider adding an online component to your “tidying up.”  Let’s look at a couple areas:

Personal Brand

Individuals don’t necessarily need to be looking for a new job to have a LinkedIn account. (I know LinkedIn makes me a little crazy too).  Companies that want to do business with you and yours (especially larger ones), are interested in knowing about the backgrounds and skills of the contact people and principles that they are considering.  With one look at your LinkedIn Profile, what do they see?  Incomplete? Your current company and position not listed?  Not updated for 5 years?  No profile photo?

This is networking here, discrete looks at your profiles go undetected for follow-up opportunities or offers of assistance to your new client with a connection of yours…completely missed.

Your Company

Over the years we have written several articles in this blog about managing online profiles/business listings.  The last one I wrote is here and gives the nuts and bolts on how a company may manage that process.  It is critical that there is access to these accounts, has the person that set them up left the company?  Have you changed computer systems that “stored” the passwords?

An annual check-up of these things takes effort, the effort to not do it is far more time consuming and often damage control. This is a business who’s brand you have worked so hard to build.  It may feel invisible because it is online but it is very visible to those looking at the business from the outside – your potential client, existing client or the news media with a new reporter.

Resolution for 2017?

  • Make the time.
  • Do it this week.

 

 

 

 

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Kelly's been known as the Marketing Maven since before the term was hip. (That means she's old.) As a natural Community Builder, she loves to get people together, bring resources to the table and solve problems!

WHOIS, ICANN: Should I be Worried?

December 29, 2016

Each year, domain name registrars send out an email asking about your WHOIS information. This is because a lot can happen in a year, especially when you own or operate a business. Maybe your business moved locations, or your phone number changed. Maybe a lot more significant changes took place. Your registrar cares about information that is relevant to your business and your website.

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Gary is a team member at Sephone, helping to design, build and maintain websites. He is also a web design student at the New England School of Communications of Husson University.

What is Two-Step Verification?

December 23, 2016

In short, two-step verification provides you with another layer of defense to protect your online account(s).

One-Step

Normally, when you sign-in to an online account you’re presented with a login screen. This screen is a form asking you to provide your credentials in the form of a username and password. Once filling in these requirements you’ll be able to click a login button and you’ll have access to your account. This was done in just one step.

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John is a designer at Sephone.

Mobile Security – Android Edition

December 16, 2016

As we dive further into the holiday season, a time when many of us are busy catching up with friends and family, it is important to remember the little things. The way the snow drapes across the horizon can be especially frustrating at times, but it is also beautiful. Take some time to appreciate friends new and old; perform a random act of kindness for a stranger. Be a little selfish, too – enjoy a mug of hot cocoa, get cozy under your favorite blanket, and take some time to review the security options on your Android phone.

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Gary is a team member at Sephone, helping to design, build and maintain websites. He is also a web design student at the New England School of Communications of Husson University.

Online Security

December 9, 2016

With the holidays upon us and the increase in online sales, I wanted to take a few minutes to talk about online security.  Many online retailers take your security very seriously, but as we know, websites still get compromised every day (even sites as large as Yahoo & LinkedIn can be victimized).

So what are some things that you can do to keep your accounts and personal information secure online during this holiday shopping season and throughout the year?
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Brady is the voice on the other end of the phone line when you call Sephone. He graduated from the New England School of Communications in 2009 and assists Sephone in building and maintaining our sites.

The App Trap: How Many of Those Do You Need Anyway?

December 2, 2016

It is the Holiday Season and we all have shopping to do.  It seems like every store is sending us emails, with special deals, coupons and the like.  To top it off, most of the Big Box or Chain Stores have their own Apps that we can download on handwithphoneplussealour phones for free and we feel like we have a chance to get the best deal of the day!

I found that my phone has so many Apps that I am constantly am scrolling to find the App that belongs to the store that I am in, maybe a store I only go to once a year! Then, after a store or two, relearning the ins and outs of each one AGAIN -I finally get frustrated and don’t use any of them!  So I am the loser, in a store not saving the money I had wanted to, overwhelmed.

RetailMeNot Saves the Day!

There is ONE App and ONE Website that does it all. RetailMeNot is like a Mall for Shopping. 50,000 stores are listed on the site or app and all I have to do is use this ONE App, learn how to use it and not get stuck in the frenzy of using this store or that store’s App that I only use rarely. The site pulls from the retailers site and it updated as the Retailer updates.  RetailMeNot keeps me in one place using one App.

Coupons, Trending Items, Holiday Deals

The website also helps to plan ahead if I shopping online or just making my list, while the App is great for “on the fly” behavior. All in one place that is free and in the palm of your hand. Simple is good.  Download it and give it alogo_app_retail try!  It may remind you of stores that may not be the ones you instantly think of like KMART or to eat, like Domino’s.  It is pretty handy and you may just decide to keep it on your phone after the Holiday insanity is over.

 

*Thank you RetailMeNot for the use of images.

 

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Kelly's been known as the Marketing Maven since before the term was hip. (That means she's old.) As a natural Community Builder, she loves to get people together, bring resources to the table and solve problems!

Using Tech to Get Out and Work Off Some Turkey and Pie!

November 23, 2016

Researchers seem to ground on 4,500 calories and a whopping 229 grams of fat for a Thanksgiving Dinner.  And for those of us that do the work in “Fixing it”  the days leading up to it and the prep itself is full of “tasting” and checking our work.  We are maxed out even before the bird is carved!

Think About The After Party!

Exercising after the meal may be not what you have in mind, but I know iPokemont is what I need and my friends with kids and grandkids can accomplish some fun and exercise with the latest Pokemon GO Thanksgiving Event.  Those of us late to the Pokemon Go craze, this gives us the opportunity to have fun with the kids, get some exercise and try something new! (Isn’t it better than feeling frustrated when it feels like all they do is look at a screen?)

There is a great article in Forbes that can fill you in on the details, but here is a snippet to start your conversation with your “young-‘uns.”

“…Starting November 23rd at 00:00 UTC and going through November 30th 00:00 UTC, we will double the amount of XP and Stardust you receive when completing in-game actions.”

Pokemon Go only launched in July, so don’t feel bad if you haven’t joined in the fun, yet. There was a Halloween event and now this for Thanksgiving- perhaps a Christmas one too?  Here is a post right from the source if you are familiar.

Why Wait for the New Year?

In the Northeast this year we don’t have enough (or any) snow to go sliding, so dust off and charge up that “fit-bit” you got last year go for a walk while the sidewalks are clear and work off some of that Apple Pie!

*Thank you Pokemon Go for your image.

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Kelly's been known as the Marketing Maven since before the term was hip. (That means she's old.) As a natural Community Builder, she loves to get people together, bring resources to the table and solve problems!