the sephone blog

Over the weekend, on Facebook, there was a post from a peer.  I have never done business with this person, but I do know them.  The post was in regard to how to use certain things tools with social media, I gotta say, the post left me shocked. The tone was just wrong to me (and it was not directed toward me.)

Look, social media is changing every second and I am a believer of trying things out – even if you do them WRONG as this person’s post indicated, relax -you can always fix it.

OBJECTIVE is key if you decide to use Facebook, Twitter or if you decide you want to blog (or to pay someone else to do it), on your behalf.  A PLAN is important too and a stash of content, stuff you read, links, etc. for when you are in the mood to write.  Frequency in posts makes you interesting and lets face it, it is like a re-run of Seinfeld.  You may love Seinfeld, but you will find yourself surfing off the channel because you know what is coming up… new posts regularly is always a good thing.

To say that we, (Sephone) haven’t had the challenges you may have, would not be truthful.  We get busy, customers need jobs done and our Sephone Blog may become stale.  My own personal blog has fallen victim of that.  Sometimes, I just don’t feel the urge or sometimes I just don’t feel interesting enough to post anything.

I look to people that I only know online to encourage me.  I call Chris Brogan my online therapist! (We have never met in person.)  Here is a post he wrote two weeks ago that really hits the nail on the head for me. Brogan helps, he doesn’t scold.  You are an adult you don’t need scolding, when you are trying to learn something new. Generally, you are trying to teach yourself – in between work, home, kids, etc. Chris Brogan has a book.  Yeah a hard cover book, an old-fashioned printed on paper BOOK!  It is called “Trust Agents,” VERY easy to read and to understand and not intimidating.

So what is my point?

Learning is GREAT.
Learning about Social Media and how it can work to promote your business is GREATER.

Don’t feel guilty, if you don’t get it right the first time.  Some “EXPERTS“  can be arrogant, generally, they are the same in person and it takes a bit longer to recognize it online.

Reaching out and asking for help from someone that understands that you are finding your way is the GREATEST!

So don’t be discouraged or embarrassed. Don’t feel intimidated enough to turn away.  You can do it and there are so many people to help that don’t “ball you out “ when it isn’t perfect.

Most people aren’t trying to “cheat,” they are just doing something that is familiar to them and within some of the social media platforms-Facebook for example, are rigid.  These aren’t bad, but you need to learn them and sometimes you make mistakes.

NEWS FLASH you are human.