We’ve talked a lot about the advantages of joining social networks early (and social media’s advantages in general) lately on the blog. “That’s great,” you say, “but social media can take a lot of time to follow. Why should I take the time to check it?”
For the answer to that question, read Kelly’s post about listening. There’s a good chance that people are talking about your business on social media; they may be raving about it, they may be complaining, or they may be recommending you to their friends. Social media gives you the opportunity to engage directly with people who are mentioning your business online.
Still, though, keeping up with all these networks takes time. We want to give you a tool to help.
Today we’re launching the Sephone Social Searcher. It’s a lot easier to use the Searcher than it is to say its name: just enter your business name, location, or site address, and the Searcher will give you a launching point to search for mentions of your business on about a dozen social networks. It lets you search for posts, reviews, photos, and more. You can even bookmark your customized dashboard to access it quickly if you’d like to check often.
Let us know what you think about the Sephone Social Searcher. We believe that you should take some time to see what people are saying about your business online – and we want to make it as easy as possible. How’d we do?