Showcasing Your Work

February 3, 2017

Sephone PortfolioBeing a company that provides a custom solution to each of it’s clients unique needs and wants it’s difficult for us to hand you your custom solution to test drive. In this instance, the website isn’t built yet. Unlike purchasing an automobile, which is already built, you have the opportunity to test drive it and evaluate it before committing to the purchase.

That is why we have a portfolio showcasing a sample of our work from a wide array of our clients. This will provide you with a sense of our capabilities and quality of work. On our portfolio you can click on any one of the images and view additional screen shots. Some projects may even have a video or additional information. You can visit the websites and download the apps and interact with them.

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John is a designer at Sephone.

Making the web more secure

January 27, 2017

We talk a lot about security here in our blog, but we can’t stress it enough.  Online security is such a huge talking point now as more and more things that we use on a daily basis are connected to the internet.  For sometime now Google, and other browser providers, have been making a push to make the web a more secure place.  Well, here comes a big change to that effect.

Coming this month (January 2017), with the release of Google Chrome 56, any website that has a password field or collects credit card information, and is not protected with an Secure Socket Layer (SSL) already, will be flagged by Google as insecure. 

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Brady is the voice on the other end of the phone line when you call Sephone. He graduated from the New England School of Communications in 2009 and assists Sephone in building and maintaining our sites.

‘Phish’-y Emails

January 20, 2017

Perhaps you’ve seen the notice floating around Facebook or on the news: a new phishing scam that mimics the appearance of Google. By tricking users into opening a fake Google Drive attachment in the email, the scam actually redirects them to a compromised Google Login form. So far, the tactic has been quite successful at siphoning a decent amount of login information.

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Gary is a team member at Sephone, helping to design, build and maintain websites. He is also a web design student at the New England School of Communications of Husson University.

New Year! New Tech! A Quick Two Pick of CES 2017

January 13, 2017

CES 2017 just recently took place in Las Vegas, Nevada.  It has different keynote speakers, tech marketplaces and a lot of new tech innovations.  One of the items that I was most interested in was the laptop that now has three monitors produced by Razer.  They are currently calling the laptop Project Valerie.  Even though we are still waiting for a launch date and price.  I see maybe owning this laptop. Development work will be easier as I will not have to carry a monitor or two around for a multiple monitor set up with my laptop.

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Alex is a developer at Sephone, helping to build apps and websites. He is also working on his Master's degree in Computer Science.

It’s profile time-making a resolution you can keep!

January 6, 2017

I have the traditional New Year’s Resolutions like everyone else.  Do I keep them?  Seldom. Most of the time it is because I make them too specific and unrealistic, to begin with.  But if one of your resolutions this year is to become more organized, then consider adding an online component to your “tidying up.”  Let’s look at a couple areas:

Personal Brand

Individuals don’t necessarily need to be looking for a new job to have a LinkedIn account. (I know LinkedIn makes me a little crazy too).  Companies that want to do business with you and yours (especially larger ones), are interested in knowing about the backgrounds and skills of the contact people and principles that they are considering.  With one look at your LinkedIn Profile, what do they see?  Incomplete? Your current company and position not listed?  Not updated for 5 years?  No profile photo?

This is networking here, discrete looks at your profiles go undetected for follow-up opportunities or offers of assistance to your new client with a connection of yours…completely missed.

Your Company

Over the years we have written several articles in this blog about managing online profiles/business listings.  The last one I wrote is here and gives the nuts and bolts on how a company may manage that process.  It is critical that there is access to these accounts, has the person that set them up left the company?  Have you changed computer systems that “stored” the passwords?

An annual check-up of these things takes effort, the effort to not do it is far more time consuming and often damage control. This is a business who’s brand you have worked so hard to build.  It may feel invisible because it is online but it is very visible to those looking at the business from the outside – your potential client, existing client or the news media with a new reporter.

Resolution for 2017?

  • Make the time.
  • Do it this week.

 

 

 

 

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Kelly's been known as the Marketing Maven since before the term was hip. (That means she's old.) As a natural Community Builder, she loves to get people together, bring resources to the table and solve problems!

WHOIS, ICANN: Should I be Worried?

December 29, 2016

Each year, domain name registrars send out an email asking about your WHOIS information. This is because a lot can happen in a year, especially when you own or operate a business. Maybe your business moved locations, or your phone number changed. Maybe a lot more significant changes took place. Your registrar cares about information that is relevant to your business and your website.

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Gary is a team member at Sephone, helping to design, build and maintain websites. He is also a web design student at the New England School of Communications of Husson University.

What is Two-Step Verification?

December 23, 2016

In short, two-step verification provides you with another layer of defense to protect your online account(s).

One-Step

Normally, when you sign-in to an online account you’re presented with a login screen. This screen is a form asking you to provide your credentials in the form of a username and password. Once filling in these requirements you’ll be able to click a login button and you’ll have access to your account. This was done in just one step.

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John is a designer at Sephone.

Mobile Security – Android Edition

December 16, 2016

As we dive further into the holiday season, a time when many of us are busy catching up with friends and family, it is important to remember the little things. The way the snow drapes across the horizon can be especially frustrating at times, but it is also beautiful. Take some time to appreciate friends new and old; perform a random act of kindness for a stranger. Be a little selfish, too – enjoy a mug of hot cocoa, get cozy under your favorite blanket, and take some time to review the security options on your Android phone.

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Gary is a team member at Sephone, helping to design, build and maintain websites. He is also a web design student at the New England School of Communications of Husson University.